Fashion-Savvy Comedians Express A Light-Hearted Side Of Nordstrom For The Retailer's One-Of-A-Kind Anniversary Sale Campaign
The full cast includes
This diverse group of individuals love fashion, have a great sense of humor, are passionate about their work, and express their style in a fresh way that Nordstrom believes will appeal to customers.
"Fashion is about having fun and we think we've captured that with this campaign," said
The photo and video campaign will be featured on nordstrom.com/anniversarysale, on the retailer's social platforms, and in the Anniversary Sale catalog. Advertising components include digital, print, out of home, shopping bags, store windows and in-store displays. The comedians also filmed short videos promoting the retailer's "Show Us How You #NSALE" sweepstakes, where customers can submit an Anniversary Sale photo or video via social media or online to express their enthusiasm for the sale and win a
Liza Koshy: "Nordstrom has a diversity of brands that work for many personal styles and body types. It's really representative of our generation. And who doesn't love a discount? I only shop sales." Daniel Levy: "I'm just going to be honest: I'm cheap and I love a good sale. I buy all of my favorite clothes on sale - the special pieces I want but just can't bring myself to buy at full price. The Anniversary Sale is great because these are brand-new arrivals – but at super sale prices." Phoebe Robinson: "I go way back with Nordstrom because I got my prom dress there in high school. What I love about Nordstrom is that they have easy, ready-to-wear stuff. You can get really cute clothes! And that they're having a sale means you can get more clothes!" Hannah Simone: "When I grew up, my family moved countries every few years, and we lived in places with amazing bazaars and markets such as Cyprus, Saudi Arabiaand India. The Nordstrom Anniversary Sale reminds me of these markets. It's a diverse shopping experience with incredible options to buy from different designers. And you get a great deal!"
The Anniversary Sale originated in the 1960s and is the company's biggest event of the year. This one-of-a-kind event offers brand-new arrivals at super-sale prices for a limited time – then prices go back up after two weeks. Sale items include brand-new clothing, shoes, accessories, home items and beauty/grooming for men, women and kids, including limited-distribution brands like Topshop, J.Crew, Madewell,
View original content with multimedia:http://www.prnewswire.com/news-releases/fashion-savvy-comedians-express-a-light-hearted-side-of-nordstrom-for-the-retailers-one-of-a-kind-anniversary-sale-campaign-300671370.html